This chapter argues that the event of television involves a purely contingent occurrence that not only discloses a radically new ontological horizon, but indeed initiates ontological collapse. The world of television is a world of beings that are also being itself—being as such. The televisionary event in this way does not just disclose a new ontology, but the very possibility, grounded in nothing else than the being there of its beings, of ontological multiplicity. This rethinking of ontology, moreover, points toward a concept that for the most part seems to belong to a different domain of discourse: the commodity.
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