Rebecca L. Henn and Andrew J. Hoffman (eds)
- Published in print:
- 2013
- Published Online:
- January 2014
- ISBN:
- 9780262019415
- eISBN:
- 9780262315388
- Item type:
- book
- Publisher:
- The MIT Press
- DOI:
- 10.7551/mitpress/9780262019415.001.0001
- Subject:
- Environmental Science, Environmental Studies
Buildings are the nation's greatest energy consumers. Forty percent of all our energy is used for heating, cooling, lighting, or powering machines and devices in buildings. Despite decades of ...
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Buildings are the nation's greatest energy consumers. Forty percent of all our energy is used for heating, cooling, lighting, or powering machines and devices in buildings. Despite decades of investment in green construction technologies, residential and commercial buildings remain stubbornly energy inefficient. This book looks beyond the technological and material aspects of green construction to examine the cultural, social, and organizational shifts that sustainable building requires, examining the fundamental challenge to centuries-long traditions in design and construction that green building represents. The chapters consider the changes associated with green building through a sociological and organizational lens. They discuss shifts in professional expertise created by new social concerns about green building, including evolving boundaries of professional jurisdictions; changing industry strategies and structures, including the roles of ownership, supply firms, and market niches; new operational, organizational, and cultural arrangements, including the mainstreaming of environmental concerns; narratives and frames that influence the perception of green building; and future directions for the theory and practice of sustainable construction.Less
Buildings are the nation's greatest energy consumers. Forty percent of all our energy is used for heating, cooling, lighting, or powering machines and devices in buildings. Despite decades of investment in green construction technologies, residential and commercial buildings remain stubbornly energy inefficient. This book looks beyond the technological and material aspects of green construction to examine the cultural, social, and organizational shifts that sustainable building requires, examining the fundamental challenge to centuries-long traditions in design and construction that green building represents. The chapters consider the changes associated with green building through a sociological and organizational lens. They discuss shifts in professional expertise created by new social concerns about green building, including evolving boundaries of professional jurisdictions; changing industry strategies and structures, including the roles of ownership, supply firms, and market niches; new operational, organizational, and cultural arrangements, including the mainstreaming of environmental concerns; narratives and frames that influence the perception of green building; and future directions for the theory and practice of sustainable construction.
Beth M. Duckles
- Published in print:
- 2013
- Published Online:
- January 2014
- ISBN:
- 9780262019415
- eISBN:
- 9780262315388
- Item type:
- chapter
- Publisher:
- The MIT Press
- DOI:
- 10.7551/mitpress/9780262019415.003.0012
- Subject:
- Environmental Science, Environmental Studies
The green building movement can be characterized as a market-based movement. This means that the movement aims to shift the market toward more sustainable construction. Unlike social movements that ...
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The green building movement can be characterized as a market-based movement. This means that the movement aims to shift the market toward more sustainable construction. Unlike social movements that aim to change the state, research on market-based movements suggests that they rely both on “hot causes,” or motivating reasons for action to encourage participation, and “cool mobilization,” where actors form a relationship with the movement through collective experience. In this way, cool mobilization is a collective process that has less urgency than the “hot cause” but which creates communities with common values that shift the market. As of yet, there is little understanding of the mechanisms that create or sustain cool mobilization. This chapter states that the way to examine organizational coalescence is by looking at narratives used to describe the creation and the space of the buildings as cooly mobilizing market narratives.Less
The green building movement can be characterized as a market-based movement. This means that the movement aims to shift the market toward more sustainable construction. Unlike social movements that aim to change the state, research on market-based movements suggests that they rely both on “hot causes,” or motivating reasons for action to encourage participation, and “cool mobilization,” where actors form a relationship with the movement through collective experience. In this way, cool mobilization is a collective process that has less urgency than the “hot cause” but which creates communities with common values that shift the market. As of yet, there is little understanding of the mechanisms that create or sustain cool mobilization. This chapter states that the way to examine organizational coalescence is by looking at narratives used to describe the creation and the space of the buildings as cooly mobilizing market narratives.
Jock Herron, Amy C. Edmondson, and Robert G. Eccles
- Published in print:
- 2013
- Published Online:
- January 2014
- ISBN:
- 9780262019415
- eISBN:
- 9780262315388
- Item type:
- chapter
- Publisher:
- The MIT Press
- DOI:
- 10.7551/mitpress/9780262019415.003.0004
- Subject:
- Environmental Science, Environmental Studies
Buildings are seen as nouns, not verbs𠀔things, not processes. The relationship between the design and construction process, on the one hand, and the operating life cycle of the occupied building, on ...
More
Buildings are seen as nouns, not verbs𠀔things, not processes. The relationship between the design and construction process, on the one hand, and the operating life cycle of the occupied building, on the other, is thus typically misunderstood or ignored. Although both collaborative building practices and post-delivery performance auditing are filtering into the benchmarking standards of green buildings, this chapter states that they deserve more attention because of the transformational contribution these practices can make toward improving both how buildings are built and how buildings perform over time. Taking this broader perspective, the chapter argues for a life cycle-oriented framework for evaluating sustainable construction.Less
Buildings are seen as nouns, not verbs𠀔things, not processes. The relationship between the design and construction process, on the one hand, and the operating life cycle of the occupied building, on the other, is thus typically misunderstood or ignored. Although both collaborative building practices and post-delivery performance auditing are filtering into the benchmarking standards of green buildings, this chapter states that they deserve more attention because of the transformational contribution these practices can make toward improving both how buildings are built and how buildings perform over time. Taking this broader perspective, the chapter argues for a life cycle-oriented framework for evaluating sustainable construction.
