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Pricing New Products: Strategies and Caveats

Sharan Jagpal

in Fusion for Profit: How Marketing and Finance Can Work Together to Create Value

Published in print:
2008
Published Online:
September 2008
ISBN:
9780195371055
eISBN:
9780199870745
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780195371055.003.0006
Subject:
Business and Management, Marketing

This chapter shows how firms should price new products, especially under cost and demand uncertainty. It distinguishes between privately and publicly owned firms and show how the risk attitudes of ... More


The Dollar Auction

ROBERT V. DODGE

in Schelling's Game Theory: How to Make Decisions

Published in print:
2012
Published Online:
May 2012
ISBN:
9780199857203
eISBN:
9780199932597
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199857203.003.0010
Subject:
Economics and Finance, Behavioural Economics

The Dollar Auction is a game that models escalation. It is related to “sunk cost” that cannot be retrieved, which is the usual trap for escalation. This simple game makes that point memorable. This ... More


Strategic Assets

John Kay

in Foundations of Corporate Success: How Business Strategies Add Value

Published in print:
1995
Published Online:
November 2003
ISBN:
9780198289883
eISBN:
9780191718205
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/019828988X.003.0008
Subject:
Economics and Finance, Microeconomics

Certain competitive advantages are based not on the distinctive capabilities of firms but on their dominance or market position. These are the ‘Strategic Assets’ of the company and can broadly be ... More


Compensation

Borzu Sabahi

in Compensation and Restitution in Investor-State Arbitration: Principles and Practice

Published in print:
2011
Published Online:
September 2011
ISBN:
9780199601189
eISBN:
9780191729201
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199601189.003.0005
Subject:
Law, Public International Law, Company and Commercial Law

This chapter examines compensation in investment treaty arbitration. It shows the development of principles of compensation for expropriation in customary international law, and how investment ... More


Behavioral Approaches to Decision Making

Edmund Fantino and Stephanie Stolarz-Fantino

in Comparative Decision Making

Published in print:
2013
Published Online:
May 2013
ISBN:
9780199856800
eISBN:
9780199301508
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199856800.003.0021
Subject:
Psychology, Cognitive Neuroscience

This chapter compares decision-making in humans and pigeons. The authors first highlight base-rate neglect, in which pigeons are more influenced by actual experiences and generally less influenced ... More


Losing Face and Sinking Costs

Jonathan Renshon

in Fighting for Status: Hierarchy and Conflict in World Politics

Published in print:
2017
Published Online:
January 2018
ISBN:
9780691174501
eISBN:
9781400885343
Item type:
chapter
Publisher:
Princeton University Press
DOI:
10.23943/princeton/9780691174501.003.0003
Subject:
Political Science, International Relations and Politics

This chapter explores the behavioral microfoundations of status dissatisfaction theory by conducting two simultaneously fielded experiments in which status concerns were randomly assigned prior to an ... More


Nuclear Power, Climate Change, and Energy Policy

Dieter Helm

in The Economics and Politics of Climate Change

Published in print:
2009
Published Online:
April 2015
ISBN:
9780199573288
eISBN:
9780191808616
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:osobl/9780199573288.003.0012
Subject:
Economics and Finance, Development, Growth, and Environmental

This chapter examines how the lessons of the past and the economic fundamentals play out for the design of nuclear energy policy and their relevance to climate change. It first considers these ... More


Neutrality, Sunk Costs, and Commitment

Meghan Sullivan

in Time Biases: A Theory of Rational Planning and Personal Persistence

Published in print:
2018
Published Online:
July 2018
ISBN:
9780198812845
eISBN:
9780191850639
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/oso/9780198812845.003.0009
Subject:
Philosophy, Metaphysics/Epistemology, Philosophy of Mind

This chapter applies the theory of temporal neutrality to past commitments. How do we distinguish irrational sunk cost reasoning from rationally permissible honoring of past plans? The chapter ... More


Conceptual Issues in the Allocation and Assignment of Spectrum

Rohit Prasad and V. Sridhar

in The Dynamics of Spectrum Management: Legacy, Technology, and Economics

Published in print:
2014
Published Online:
September 2014
ISBN:
9780198099789
eISBN:
9780199083060
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780198099789.003.0003
Subject:
Economics and Finance, Development, Growth, and Environmental

The allocation and assignment of spectrum falls under three broad frameworks—command and control, where most decisions are administratively undertaken; flexible use, in which the job of spectrum ... More


The Economics of Electric Utilities

John L. Neufeld

in Selling Power: Economics, Policy, and Electric Utilities Before 1940

Published in print:
2016
Published Online:
May 2017
ISBN:
9780226399638
eISBN:
9780226399775
Item type:
chapter
Publisher:
University of Chicago Press
DOI:
10.7208/chicago/9780226399775.003.0001
Subject:
Economics and Finance, Economic History

The development of the electric utility industry has been strongly affected by specific technological and economic characteristics of the generation and distribution of electricity. Characteristics ... More


Ending Wars

Cécile Fabre

in Cosmopolitan Peace

Published in print:
2016
Published Online:
September 2016
ISBN:
9780198786245
eISBN:
9780191839092
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780198786245.003.0002
Subject:
Philosophy, Political Philosophy, Moral Philosophy

One of the most often heard criticisms levelled at belligerents in policy circles and the press is that they should have ended the war earlier, or later, than they did. In contrast with other areas ... More


Planning Ahead

Ken Binmore

in Playing for Real Coursepack Edition: A Text on Game Theory

Published in print:
2012
Published Online:
April 2015
ISBN:
9780199924530
eISBN:
9780190261399
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:osobl/9780199924530.003.0005
Subject:
Economics and Finance, Microeconomics

This chapter discusses and joins together the ideas of extensive and strategic forms of a game. Von Neumann and Morgenstern invented both the extensive and the strategic forms of a game. The latter ... More


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