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Earthrise and the Rise of Green Business

Geoffrey Jones

in Profits and Sustainability: A History of Green Entrepreneurship

Published in print:
2017
Published Online:
May 2017
ISBN:
9780198706977
eISBN:
9780191840340
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/oso/9780198706977.003.0004
Subject:
Business and Management, Business History, International Business

The chapter examines green business during the 1960s and 1970, decades of new environmental awareness. In organic food natural beauty, a number of commercially viable green businesses and brands ... More


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