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A Review of the Literature: From Experimentation to Mobilization

Rachel K. Gibson

in When the Nerds Go Marching In: How Digital Technology Moved from the Margins to the Mainstream of Political Campaigns

Published in print:
2020
Published Online:
August 2020
ISBN:
9780195397789
eISBN:
9780190949051
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/oso/9780195397789.003.0003
Subject:
Political Science, American Politics, Comparative Politics

This chapter reviews the growing body of literature that has emerged on the subject of digital campaigns since they first emerged as a web- and email-based activity in the mid-1990s. It does so ... More


Activating the Fifth Estate: Bill C-30 and the Digitally Mediated Public Watchdog

Jonathan A. Obar and Leslie Regan Shade

in Strategies for Media Reform: International Perspectives

Published in print:
2016
Published Online:
January 2017
ISBN:
9780823271641
eISBN:
9780823271696
Item type:
chapter
Publisher:
Fordham University Press
DOI:
10.5422/fordham/9780823271641.003.0003
Subject:
Information Science, Communications

Operating outside the framework of traditional systems of governance and civic engagement, the digitally-mediated, networked society referred to as the “Fifth Estate” presents the general public with ... More


Social Media Tomorrow—Tweeting the Future?

Jason Gainous and Kevin M. Wagner

in Tweeting to Power: The Social Media Revolution in American Politics

Published in print:
2013
Published Online:
January 2014
ISBN:
9780199965076
eISBN:
9780199350476
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199965076.003.0010
Subject:
Political Science, American Politics

This chapter reviews the findings of the book and explores the implications of the online social media going forward. The chapter sums up the major patterns that have emerged since the wider adoption ... More


Introduction

Rachel K. Gibson

in When the Nerds Go Marching In: How Digital Technology Moved from the Margins to the Mainstream of Political Campaigns

Published in print:
2020
Published Online:
August 2020
ISBN:
9780195397789
eISBN:
9780190949051
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/oso/9780195397789.003.0001
Subject:
Political Science, American Politics, Comparative Politics

This chapter provides a general introduction and overview to the book. It sets out the main contention that digital technology has moved from being an afterthought for campaigns to being at the core ... More


When the Nerds Go Marching In: How Digital Technology Moved from the Margins to the Mainstream of Political Campaigns

Rachel K. Gibson

Published in print:
2020
Published Online:
August 2020
ISBN:
9780195397789
eISBN:
9780190949051
Item type:
book
Publisher:
Oxford University Press
DOI:
10.1093/oso/9780195397789.001.0001
Subject:
Political Science, American Politics, Comparative Politics

When the Nerds Go Marching In shows how digital technology has moved from the margins to the mainstream of campaign and election organization in contemporary democracies. Combining an extensive ... More


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