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Pioneer Entrepreneurs: Creating Markets and Changing Minds

Mukti Khaire

in Culture and Commerce: The Value of Entrepreneurship in Creative Industries

Published in print:
2017
Published Online:
January 2018
ISBN:
9780804792219
eISBN:
9781503603080
Item type:
chapter
Publisher:
Stanford University Press
DOI:
10.11126/stanford/9780804792219.003.0002
Subject:
Business and Management, Organization Studies

This chapter describes pioneer entrepreneurs and their cultural impact. Because market creation is influenced by commentary as well as commerce, pioneer entrepreneurs may be new or established ... More


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