Dennis Meredith
- Published in print:
- 2021
- Published Online:
- August 2021
- ISBN:
- 9780197571316
- eISBN:
- 9780197571347
- Item type:
- chapter
- Publisher:
- Oxford University Press
- DOI:
- 10.1093/oso/9780197571316.003.0017
- Subject:
- Chemistry, Study and Communication Skills in Chemistry
For researchers used to technical communication, writing lay-level articles requires a commitment to learning a different way of writing. This new approach includes becoming a storyteller, not an ...
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For researchers used to technical communication, writing lay-level articles requires a commitment to learning a different way of writing. This new approach includes becoming a storyteller, not an “authority,” and understanding the editorial process. This process includes how to market articles, how to pitch editors, and how to cope with editing. Op-eds can be highly useful as outlets for researchers, but they have specific length, content, and marketing requirements that must be observed. Feature articles also have particular requirements in terms of understanding the needs of readers, and being organized to grab and hold them. Lay-level articles can best engage readers by using the writing techniques of fiction. Effective lay-level writing also means “murdering your children”—being willing to ruthlessly edit out content that loses the reader. Authors can also make their articles more engaging by providing artwork, animations, video, and audio.Less
For researchers used to technical communication, writing lay-level articles requires a commitment to learning a different way of writing. This new approach includes becoming a storyteller, not an “authority,” and understanding the editorial process. This process includes how to market articles, how to pitch editors, and how to cope with editing. Op-eds can be highly useful as outlets for researchers, but they have specific length, content, and marketing requirements that must be observed. Feature articles also have particular requirements in terms of understanding the needs of readers, and being organized to grab and hold them. Lay-level articles can best engage readers by using the writing techniques of fiction. Effective lay-level writing also means “murdering your children”—being willing to ruthlessly edit out content that loses the reader. Authors can also make their articles more engaging by providing artwork, animations, video, and audio.
Leilani Nishime
- Published in print:
- 2014
- Published Online:
- April 2017
- ISBN:
- 9780252038075
- eISBN:
- 9780252095344
- Item type:
- book
- Publisher:
- University of Illinois Press
- DOI:
- 10.5406/illinois/9780252038075.001.0001
- Subject:
- Society and Culture, Asian Studies
This first book-length study of media images of multiracial Asian Americans, tracing the codes that alternatively enable and prevent audiences from recognizing the multiracial status of Asian ...
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This first book-length study of media images of multiracial Asian Americans, tracing the codes that alternatively enable and prevent audiences from recognizing the multiracial status of Asian Americans. The book's perceptive readings of popular media—movies, television shows, magazine articles, and artwork—indicate how and why the viewing public often fails to identify multiracial Asian Americans. Using actor Keanu Reeves, the Matrix trilogy, and golfer Tiger Woods as examples, the book suggests that this failure is tied to gender, sexuality, and post-racial politics. Also considering alternative images such as reality TV star Kimora Lee Simmons, the television show Battlestar Galactica, and the artwork of Kip Fulbeck, this incisive study offers nuanced interpretations that open the door to a new and productive understanding of race in America.Less
This first book-length study of media images of multiracial Asian Americans, tracing the codes that alternatively enable and prevent audiences from recognizing the multiracial status of Asian Americans. The book's perceptive readings of popular media—movies, television shows, magazine articles, and artwork—indicate how and why the viewing public often fails to identify multiracial Asian Americans. Using actor Keanu Reeves, the Matrix trilogy, and golfer Tiger Woods as examples, the book suggests that this failure is tied to gender, sexuality, and post-racial politics. Also considering alternative images such as reality TV star Kimora Lee Simmons, the television show Battlestar Galactica, and the artwork of Kip Fulbeck, this incisive study offers nuanced interpretations that open the door to a new and productive understanding of race in America.
