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Is There a Market for Information?

Miklos Sarvary

in Gurus and Oracles: The Marketing of Information

Published in print:
2011
Published Online:
August 2013
ISBN:
9780262016940
eISBN:
9780262301176
Item type:
chapter
Publisher:
The MIT Press
DOI:
10.7551/mitpress/9780262016940.003.0002
Subject:
Business and Management, Knowledge Management

This chapter examines whether a proper market for information can exist. It offers arguments against the features information products that make them unsuitable for sale: that information does not ... More


Competitive Pricing of Information

Miklos Sarvary

in Gurus and Oracles: The Marketing of Information

Published in print:
2011
Published Online:
August 2013
ISBN:
9780262016940
eISBN:
9780262301176
Item type:
chapter
Publisher:
The MIT Press
DOI:
10.7551/mitpress/9780262016940.003.0004
Subject:
Business and Management, Knowledge Management

This chapter examines competitive pricing of information and how information firms respond to the behavior of decision markers. It analyzes information products that are considered complements or ... More


The Information Value Chain

Miklos Sarvary

in Gurus and Oracles: The Marketing of Information

Published in print:
2011
Published Online:
August 2013
ISBN:
9780262016940
eISBN:
9780262301176
Item type:
chapter
Publisher:
The MIT Press
DOI:
10.7551/mitpress/9780262016940.003.0006
Subject:
Business and Management, Knowledge Management

This chapter examines the information value chain in order to determine how different players in the information business interact in adding value to help clients make decisions. It discusses various ... More


Introduction: The Information Industry

Miklos Sarvary

in Gurus and Oracles: The Marketing of Information

Published in print:
2011
Published Online:
August 2013
ISBN:
9780262016940
eISBN:
9780262301176
Item type:
chapter
Publisher:
The MIT Press
DOI:
10.7551/mitpress/9780262016940.003.0001
Subject:
Business and Management, Knowledge Management

This introductory chapter discusses the theme of this volume which is about the marketing of information and the information industry. This volume examines the economics of information and the ... More


Branding Information

Miklos Sarvary

in Gurus and Oracles: The Marketing of Information

Published in print:
2011
Published Online:
August 2013
ISBN:
9780262016940
eISBN:
9780262301176
Item type:
chapter
Publisher:
The MIT Press
DOI:
10.7551/mitpress/9780262016940.003.0008
Subject:
Business and Management, Knowledge Management

This chapter examines the process of “branding” information products and the communication strategies of information sellers such as advertising and promotion. It discusses product positioning and ... More


R&D for Information and Knowledge

Miklos Sarvary

in Gurus and Oracles: The Marketing of Information

Published in print:
2011
Published Online:
August 2013
ISBN:
9780262016940
eISBN:
9780262301176
Item type:
chapter
Publisher:
The MIT Press
DOI:
10.7551/mitpress/9780262016940.003.0009
Subject:
Business and Management, Knowledge Management

This chapter examines research and development (R&D) in the context of information and knowledge and the R&D function for information products. It explores technologies that are all based on the idea ... More


The Psychology of Sustainable Consumption

Geoff Beattie and Laura McGuire

in Sustainable Consumption: Multi-disciplinary Perspectives In Honour of Professor Sir Partha Dasgupta

Published in print:
2014
Published Online:
September 2014
ISBN:
9780199679355
eISBN:
9780191758423
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199679355.003.0008
Subject:
Economics and Finance, Development, Growth, and Environmental

The chapter addresses the value-action gap in individuals’ behaviour towards mitigating climate change through product choices. It explores the differences between peoples’ explicit attitudes, ... More


Information as a condition of justice in financial markets: The regulation of credit-rating agencies

Boudewijn de Bruin

in Just Financial Markets?: Finance in a Just Society

Published in print:
2017
Published Online:
May 2017
ISBN:
9780198755661
eISBN:
9780191816789
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/oso/9780198755661.003.0011
Subject:
Political Science, Political Economy

This chapter argues for deregulation of the credit-rating market. Credit-rating agencies are supposed to contribute to the informational needs of investors trading bonds. They provide ratings of debt ... More


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