Lisa Garcia Bedolla and Melissa R. Michelson
- Published in print:
- 2012
- Published Online:
- October 2013
- ISBN:
- 9780300166781
- eISBN:
- 9780300167399
- Item type:
- book
- Publisher:
- Yale University Press
- DOI:
- 10.12987/yale/9780300166781.001.0001
- Subject:
- Political Science, Political Theory
Which get-out-the-vote efforts actually succeed in ethnoracial communities and why? Analyzing the results from hundreds of original experiments, this book offers a new theory to explain why some ...
More
Which get-out-the-vote efforts actually succeed in ethnoracial communities and why? Analyzing the results from hundreds of original experiments, this book offers a new theory to explain why some methods work while others do not. Exploring and comparing a wide variety of efforts targeting ethnoracial voters, the authors present a new theoretical frame—the Social Cognition Model of voting, based on an individual's sense of civic identity—for understanding get-out-the-vote effectiveness. This book will serve as a useful guide for political practitioners, for it offers concrete strategies to employ in developing future mobilization efforts.Less
Which get-out-the-vote efforts actually succeed in ethnoracial communities and why? Analyzing the results from hundreds of original experiments, this book offers a new theory to explain why some methods work while others do not. Exploring and comparing a wide variety of efforts targeting ethnoracial voters, the authors present a new theoretical frame—the Social Cognition Model of voting, based on an individual's sense of civic identity—for understanding get-out-the-vote effectiveness. This book will serve as a useful guide for political practitioners, for it offers concrete strategies to employ in developing future mobilization efforts.