David Karpf
- Published in print:
- 2017
- Published Online:
- December 2016
- ISBN:
- 9780190266127
- eISBN:
- 9780190266165
- Item type:
- chapter
- Publisher:
- Oxford University Press
- DOI:
- 10.1093/acprof:oso/9780190266127.003.0003
- Subject:
- Political Science, American Politics, Democratization
Chapter 3 explores the digital petition industry. It assesses the various ways that online petitions act as powerful media objects within the hybrid media system and discusses the differing ...
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Chapter 3 explores the digital petition industry. It assesses the various ways that online petitions act as powerful media objects within the hybrid media system and discusses the differing organizational logics of the three largest US-based petition platforms—Change.org, MoveOn.org, and the White House’s We the People petition website. The chapter draws on a unique comparative dataset composed of the top 10 featured petitions at Change.org and MoveOn Petitions over a six-month time period. It uses this dataset to highlight how analytics, driven by divergent missions, visions, and business models, can lead two open petition sites to emphasize entirely different types of political opportunities.Less
Chapter 3 explores the digital petition industry. It assesses the various ways that online petitions act as powerful media objects within the hybrid media system and discusses the differing organizational logics of the three largest US-based petition platforms—Change.org, MoveOn.org, and the White House’s We the People petition website. The chapter draws on a unique comparative dataset composed of the top 10 featured petitions at Change.org and MoveOn Petitions over a six-month time period. It uses this dataset to highlight how analytics, driven by divergent missions, visions, and business models, can lead two open petition sites to emphasize entirely different types of political opportunities.