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Hotel and Motel

Grant Ian Thrall

in Business Geography and New Real Estate Market Analysis.

Published in print:
2002
Published Online:
November 2020
ISBN:
9780195076363
eISBN:
9780197560334
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/oso/9780195076363.003.0012
Subject:
Earth Sciences and Geography, Urban Geography

The key concepts, proceeding top-down, for market analysis for the hospitality industry are market segmentation, demand, and supply. Location or trade area comes into the analysis as an umbrella ... More


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