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Why do some music styles gain mass popularity while others thrive in small niches? This book explores this question and reveals the attributes that together explain the growth of twentieth-century American popular music. Drawing on a vast array of examples from sixty musical styles—ranging from rap and bluegrass to death metal and South Texas polka, and including several created outside the United States—the book uncovers the shared grammar that allows us to understand the cultural language and evolution of popular music. The book discovers four dominant forms—avant-garde, scene-based, industry-based, and traditionalist—and two dominant trajectories that describe how American pop music genres develop. Outside the United States there exists a fifth form: the government-purposed genre, which the book examines in the music of China, Serbia, Nigeria, and Chile. Offering a rare analysis of how music communities operate, the book looks at the shared obstacles and opportunities creative people face and reveals the ways in which people collaborate around ideas, artworks, individuals, and organizations that support their work.

In the twentieth century, hundreds of thousands of migrants seeking economic opportunities relocated from the Appalachian region to southwestern Ohio. They brought mountain and gospel music with them, as well as an openness to new sounds that were emerging in mid-century. Without access to capital, formal instruction, or mainstream media attention, a core of devoted musicians and entrepreneurs built an unrivaled radio, recording, and performance infrastructure for bluegrass music. Between 1947 and 1989, important careers were launched and the distinct artistry of bluegrass made during those years in Cincinnati, Dayton, Middletown, Hamilton, Springfield and environs—an area of approximately 250 square miles—had a permanent influence on American roots music. This work explores the history of southwestern Ohio’s Appalachian migration and the subsequent proliferation of bluegrass musicians, radio broadcasters, recording studios, record labels, bars, festivals, and sacred music. It also explores how following generations built upon that base, how bluegrass reached non-Appalachian participants, how bluegrass was used in public education and community development, and how distinctive musical qualities of bluegrass that flourished in the southwestern Ohio region influenced the worldwide development of the genre. First-person narratives of key figures are included as well as analytical essays by academic and independent scholars, along with suggestions for further reading and listening.

To most people, the word “Kentucky” is likely to inspire thoughts of Derby Day, burley tobacco fields, feuding Appalachian families, coal mines, and Colonel Sanders' famous fried chicken. There is much more, however, to the Bluegrass State's rich but often unexplored history than mint juleps and the Hatfields and McCoys. This book introduces a captivating story that spans 12,000 years of Kentucky lives, from Native Americans to astronauts. All facets of Kentucky history are explored—geography, government, social structure, culture, education, and the economy—recounting unique historic events such as the deadly frontier wars, the assassination of a governor, and the birth of Bluegrass music. The book features profiles of famous Kentuckians such as Daniel Boone, Abraham Lincoln, Loretta Lynn, and Muhammad Ali, as well as ordinary citizens.