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How Does Consumer Behavior Affect Marketing Policy?

Sharan Jagpal

in Fusion for Profit: How Marketing and Finance Can Work Together to Create Value

Published in print:
2008
Published Online:
September 2008
ISBN:
9780195371055
eISBN:
9780199870745
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780195371055.003.0011
Subject:
Business and Management, Marketing

This chapter compares different models of consumer behavior including standard economic theory and alternative behavioral theories such as prospect theory and assimilation-contrast theory. It shows ... More


Disentangling Race-Gender Work Experiences: Second-Generation Caribbean Young Adults in New York City

Nancy Lopez

in Gender and U.S. Immigration: Contemporary Trends

Published in print:
2003
Published Online:
March 2012
ISBN:
9780520225619
eISBN:
9780520929869
Item type:
chapter
Publisher:
University of California Press
DOI:
10.1525/california/9780520225619.003.0009
Subject:
Sociology, Migration Studies (including Refugee Studies)

This chapter studies how the real work experiences of second-generation Caribbean young adults influence their views on the role of education in their lives. The first section discusses the segmented ... More


Into the Underclass or Out of the Barrio?: Immigrant Integration in Latino Los Angeles

Edward Orozco Flores

in God's Gangs: Barrio Ministry, Masculinity, and Gang Recovery

Published in print:
2013
Published Online:
March 2016
ISBN:
9781479850099
eISBN:
9781479818129
Item type:
chapter
Publisher:
NYU Press
DOI:
10.18574/nyu/9781479850099.003.0003
Subject:
Anthropology, Anthropology, Religion

This chapter draws from census and American Community Survey data (ACS) to evaluate the fitness of Los Angeles as a case study in segmented assimilation theory. It reveals that many elements of ... More


Introduction

Edward Telles and Christina A. Sue

in Durable Ethnicity: Mexican Americans and the Ethnic Core

Published in print:
2019
Published Online:
August 2019
ISBN:
9780190221492
eISBN:
9780190061401
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/oso/9780190221492.003.0001
Subject:
Sociology, Race and Ethnicity

Mexican Americans are unique in the panoply of American ethnoracial groups in that they are the descendants of the largest and longest lasting immigration stream in U.S. history. Today, there are ... More


Introduction: Working with la Familia

Emir Estrada

in Kids at Work: Latinx Families Selling Food on the Streets of Los Angeles

Published in print:
2019
Published Online:
January 2020
ISBN:
9781479811519
eISBN:
9781479881079
Item type:
chapter
Publisher:
NYU Press
DOI:
10.18574/nyu/9781479811519.003.0001
Subject:
Sociology, Occupations, Professions, and Work

The introduction sets the context for the study of street vending children who work side by side with their undocumented parents in Los Angeles. This chapter outlines the various strategies the ... More


An Analysis of Poverty in Hmong American Communities

Yang Sao Xiong

in Diversity in Diaspora: Hmong Americans in the Twenty-First Century

Published in print:
2013
Published Online:
November 2016
ISBN:
9780824835972
eISBN:
9780824871390
Item type:
chapter
Publisher:
University of Hawai'i Press
DOI:
10.21313/hawaii/9780824835972.003.0003
Subject:
Anthropology, Social and Cultural Anthropology

This chapter investigates the causes of and solutions to socioeconomic immobility in the Hmong American community. It assesses the key factors that make poverty an enduring problem for Hmong in two ... More


Working Side by Side: Intergenerational Family Dynamics

Emir Estrada

in Kids at Work: Latinx Families Selling Food on the Streets of Los Angeles

Published in print:
2019
Published Online:
January 2020
ISBN:
9781479811519
eISBN:
9781479881079
Item type:
chapter
Publisher:
NYU Press
DOI:
10.18574/nyu/9781479811519.003.0004
Subject:
Sociology, Occupations, Professions, and Work

This chapter challenges segmented assimilation theory by looking at parent–child work relations. Unlike the parents in this study, all of the children I interviewed speak English and are familiar ... More


Conclusion

Edward Telles and Christina A. Sue

in Durable Ethnicity: Mexican Americans and the Ethnic Core

Published in print:
2019
Published Online:
August 2019
ISBN:
9780190221492
eISBN:
9780190061401
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/oso/9780190221492.003.0006
Subject:
Sociology, Race and Ethnicity

This chapter summarizes the study’s findings regarding how U.S.-born Mexican American respondents negotiate the ethnic and American aspects of their identities, as well as the Spanish language, and ... More


Immigrant Networks

Silvia Domínguez

in Getting Ahead: Social Mobility, Public Housing, and Immigrant Networks

Published in print:
2010
Published Online:
March 2016
ISBN:
9780814720776
eISBN:
9780814785072
Item type:
chapter
Publisher:
NYU Press
DOI:
10.18574/nyu/9780814720776.003.0009
Subject:
Sociology, Race and Ethnicity

This concluding chapter brings together the stories that embody the Social Flow framework; explores the dynamics that restrict the framework, such as gendered roles and homophobia; explains how ... More


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