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The growing field of social economics explores how individual behavior is affected by group-level influences, extending the approach of mainstream economics to include broader social motivations and incentives. This book offers a rich and rigorous selection of current work in the field, focusing on some of the most active research areas. Topics covered include culture, gender, ethics, and philanthropic behavior. Social economics grows out of dissatisfaction with a purely individualistic model of human behavior. This book shows how mainstream economics is expanding its domain beyond market and price mechanisms to recognize a role for cultural and social factors. Some chapters, in the tradition of Gary Becker, attempt to extend the economics paradigm to explain other social phenomena; others, following George Akerlof’s approach, incorporate sociological and psychological assumptions to explain economic behavior. Loosely organized by theme—Social Preferences; Culture, Values, and Norms; and Networks and Social Interactions”—the chapters address a range of subjects, including gender differences in political decisions, “moral repugnance” as a constraint on markets, charitable giving by the super-rich, value diversity within a country, and the influence of children on their parents’ social networks. Contributors Mireia Borrell-Porta, Sjoerd Beugelsdijk, Joan Costa-Font, Elwyn Davies, Julio Jorge Elias, Marcel Fafchamps, Luigi Guiso, Odelia Heizler, Ayal Kimhi, Mariko J. Klasing, Martin Ljunge, Mario Macis, Mark Ottoni-Wilhelm, Abigail Payne, Kelly Ragan, Jana Sadeh, Azusa Sato, Kimberley Scharf, Sarah Smith, Mirco Tonin, Michael Vlassopoulos, Evguenia Winschel, Philipp Zahn

Pollution is one of the most pressing issues facing contemporary China and among the most prominent causes for unrest. Much of industry and mining takes place in rural areas, yet we know little about how rural communities affected by severe pollution make sense of it and the diverse form of activism they embrace. This book describes some of these engagements with pollution through three in-depth case studies based on the author’s fieldwork and an analysis of “cancer villages” examined in existing social science accounts. It challenges assumptions that villagers are ignorant about pollution or fully complicit with it and it looks beyond high-profile cases and beyond single strategies. It examines how villagers’ concerns and practices evolve over time and how pollution may become normalised. Through the concept of “resigned activism”, it advocates rethinking conventional approaches to activism to encompass less visible forms of engagement. It offers insights into the complex dynamics of popular contention, environmental movements and their situatedness within local and national political economies. Describing a likely widespread scenario across much of industrialised rural China, this book provides a window onto the staggering human costs of development and the deeply uneven distribution of costs and benefits. It portrays rural environmentalism and its limitations as prisms through which to study key issues surrounding contemporary Chinese culture and society, such as state responsibility, social justice, ambivalence towards development and modernisation and some of the new fault lines of inequality and social conflict which they generate.