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My Last Great Pitch for the NCAA

Jim Host and Eric A. Moyen

in Changing the Game: My Career in Collegiate Sports Marketing

Published in print:
2020
Published Online:
September 2020
ISBN:
9780813179551
eISBN:
9780813179582
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813179551.003.0012
Subject:
History, Cultural History

After successfully implementing the concept with individual universities, Host approached NCAA president Ced Dempsey about a “bundled rights” package for all NCAA media rights and marketing. Host met ... More


The Origin of the MacBride Principles

in The Macbride Principles: Irish America Strikes Back

Published in print:
2009
Published Online:
June 2013
ISBN:
9781846312175
eISBN:
9781846315893
Item type:
chapter
Publisher:
Liverpool University Press
DOI:
10.5949/UPO9781846315893.002
Subject:
Political Science, International Relations and Politics

This chapter traces the origins of the MacBride Principles. According to Reverend Sean McManus, President of the Irish National Caucus, the MacBride Principles ‘were “conceived” in August 1979; ... More


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