Jump to ContentJump to Main Navigation

You are looking at 1-20 of 45 items

  • Keywords: NCAA x
Clear All Modify Search

View:

Changing the Game: My Career in Collegiate Sports Marketing

Jim Host

Published in print:
2020
Published Online:
September 2020
ISBN:
9780813179551
eISBN:
9780813179582
Item type:
book
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813179551.001.0001
Subject:
History, Cultural History

Changing the Game is the memoir of Jim Host, a pioneer in college sports marketing. After attending the University of Kentucky, Host spent a few years in business before accepting a position as ... More


The NCAA and Corporate Sponsorships

Jim Host and Eric A. Moyen

in Changing the Game: My Career in Collegiate Sports Marketing

Published in print:
2020
Published Online:
September 2020
ISBN:
9780813179551
eISBN:
9780813179582
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813179551.003.0008
Subject:
History, Cultural History

The Supreme Court’s decision in the Regents case meant that the NCAA lost control of the broadcast rights for NCAA football. Looking for ways to make up the lost revenue, NCAA executive director ... More


Coach Hall: My Life On and Off the Court

Joe B. Hall

Published in print:
2019
Published Online:
May 2020
ISBN:
9780813178561
eISBN:
9780813178578
Item type:
book
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813178561.001.0001
Subject:
History, Cultural History

Joe B. Hall shares memories that stretch across his ninety years. He tells of his youth in Cynthiana, Kentucky, where his love for family, the outdoors, fishing, sports, work, and Kentucky all ... More


The Fabulous Five

Joe B. Hall, Marianne Walker, and Rick Bozich

in Coach Hall: My Life On and Off the Court

Published in print:
2019
Published Online:
May 2020
ISBN:
9780813178561
eISBN:
9780813178578
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813178561.003.0013
Subject:
History, Cultural History

This chapter describes the UK team that was so good it was named the Fabulous Five. Joe B. relates his impressions of each of the five.


John Wooden’s Ploy: NCAA, 1975

Joe B. Hall, Marianne Walker, and Rick Bozich

in Coach Hall: My Life On and Off the Court

Published in print:
2019
Published Online:
May 2020
ISBN:
9780813178561
eISBN:
9780813178578
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813178561.003.0029
Subject:
History, Cultural History

The excitement of the trip to San Diego for the Final Four turns sour when Bruins coach John Wooden announces that he will retire after the game against UK. Politics and sentiment prevail, and UK ... More


NCAA Championship, 1978

Joe B. Hall, Marianne Walker, and Rick Bozich

in Coach Hall: My Life On and Off the Court

Published in print:
2019
Published Online:
May 2020
ISBN:
9780813178561
eISBN:
9780813178578
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813178561.003.0033
Subject:
History, Cultural History

Joe B. recalls how every player on his team for the 1978 NCAA championship game worked together seamlessly to produce their victory over Duke.


Before March Madness: The Wars for the Soul of College Basketball

Kurt Edward Kemper

Published in print:
2020
Published Online:
May 2021
ISBN:
9780252043260
eISBN:
9780252052149
Item type:
book
Publisher:
University of Illinois Press
DOI:
10.5622/illinois/9780252043260.001.0001
Subject:
Sociology, Sport and Leisure

Before March Madness examines the power dynamics of mid-century college sports when their meaning in higher education was still uncertain, when their future in American culture was still ... More


Business in the Bluegrass and Beyond

Jim Host and Eric A. Moyen

in Changing the Game: My Career in Collegiate Sports Marketing

Published in print:
2020
Published Online:
September 2020
ISBN:
9780813179551
eISBN:
9780813179582
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813179551.003.0006
Subject:
History, Cultural History

While working with the Lexington Tourist and Convention Commission, Jim Host began to network with individuals from the National Tour Brokers Association (NTBA). Eventually, he convinced the NTBA ... More


My Last Great Pitch for the NCAA

Jim Host and Eric A. Moyen

in Changing the Game: My Career in Collegiate Sports Marketing

Published in print:
2020
Published Online:
September 2020
ISBN:
9780813179551
eISBN:
9780813179582
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813179551.003.0012
Subject:
History, Cultural History

After successfully implementing the concept with individual universities, Host approached NCAA president Ced Dempsey about a “bundled rights” package for all NCAA media rights and marketing. Host met ... More


Epilogue: Examining the Past and Looking to the Future

Jim Host and Eric A. Moyen

in Changing the Game: My Career in Collegiate Sports Marketing

Published in print:
2020
Published Online:
September 2020
ISBN:
9780813179551
eISBN:
9780813179582
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813179551.003.0015
Subject:
History, Cultural History

The epilogue turns its attention to Host’s perception of current events and issues about which he is passionate. He addresses problems that are keeping Kentucky from making greater progress, as well ... More


Wildcat Lodge

Joe B. Hall, Marianne Walker, and Rick Bozich

in Coach Hall: My Life On and Off the Court

Published in print:
2019
Published Online:
May 2020
ISBN:
9780813178561
eISBN:
9780813178578
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813178561.003.0032
Subject:
History, Cultural History

Joe B. discusses the inception, construction, and obstacles of building his Wildcat Lodge. He also takes a brief tangent to explain the origins of a fan group called the Alley Cats, who helped ... More


Blood, Sweat, and Tears: Jake Gaither, Florida A&M, and the History of Black College Football

Derrick E. White

Published in print:
2019
Published Online:
September 2020
ISBN:
9781469652443
eISBN:
9781469652467
Item type:
book
Publisher:
University of North Carolina Press
DOI:
10.5149/northcarolina/9781469652443.001.0001
Subject:
History, African-American History

Black college football began during the nadir of African American life after the Civil War. The first game occurred in 1892, a little less than four years before the Supreme Court ruled segregation ... More


Giving All We’ve Got

Robert K. Wallace

in Thirteen Women Strong: The Making of a Team

Published in print:
2008
Published Online:
September 2011
ISBN:
9780813125152
eISBN:
9780813135052
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813125152.003.0010
Subject:
History, American History: 20th Century

The loss of Northern Kentucky University (NKU) women's basketball team to Drury was a big disappointment. However, NKU had played hard against a team that was simply better than they were. Drury had ... More


Farewell to Five

Robert K. Wallace

in Thirteen Women Strong: The Making of a Team

Published in print:
2008
Published Online:
September 2011
ISBN:
9780813125152
eISBN:
9780813135052
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813125152.003.0011
Subject:
History, American History: 20th Century

Northern Kentucky University's women's basketball team left its fans many legacies besides the sounds of “Fergalicious” filling Regents Hall during the pregame warm-ups: their record 48 wins against ... More


Conclusion: March 2008

Robert K. Wallace

in Thirteen Women Strong: The Making of a Team

Published in print:
2008
Published Online:
September 2011
ISBN:
9780813125152
eISBN:
9780813135052
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813125152.003.0012
Subject:
History, American History: 20th Century

In 2008, March Madness lasted the whole month. The shock of Northern Kentucky University's (NKU) last-second loss to Ferris State the previous year receded deeper and deeper into the past as the ... More


Introduction: The Challenge

Robert K. Wallace

in Thirteen Women Strong: The Making of a Team

Published in print:
2008
Published Online:
September 2011
ISBN:
9780813125152
eISBN:
9780813135052
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813125152.003.0001
Subject:
History, American History: 20th Century

This book is about 12 young women and the woman who coaches them. They are true student-athletes, seeking full development of body and mind. Thirty years earlier the woman who coaches them was ... More


Magical Season

Robert K. Wallace

in Thirteen Women Strong: The Making of a Team

Published in print:
2008
Published Online:
September 2011
ISBN:
9780813125152
eISBN:
9780813135052
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813125152.003.0004
Subject:
History, American History: 20th Century

Nancy Winstel's women's basketball team remade itself during the 2005–6 season. It did indeed pass the solstice that “maketh all things new.” Their defining day was March 5, 2006, in the thirtieth ... More


Off Season Devotion

Robert K. Wallace

in Thirteen Women Strong: The Making of a Team

Published in print:
2008
Published Online:
September 2011
ISBN:
9780813125152
eISBN:
9780813135052
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813125152.003.0005
Subject:
History, American History: 20th Century

The offseason began soon after the Grand Valley women's basketball team defeated Northern Kentucky University on the Drury's court. At the team dinner after the game, Coach Nancy Winstel announced ... More


Finding What We Need

Robert K. Wallace

in Thirteen Women Strong: The Making of a Team

Published in print:
2008
Published Online:
September 2011
ISBN:
9780813125152
eISBN:
9780813135052
Item type:
chapter
Publisher:
University Press of Kentucky
DOI:
10.5810/kentucky/9780813125152.003.0009
Subject:
History, American History: 20th Century

Some of the Northern Kentucky University women's basketball team's on-court success could be traced to their off-court initiatives: negotiating the later arrival on game day and the time to ... More


Introduction

Kurt Edward Kemper

in Before March Madness: The Wars for the Soul of College Basketball

Published in print:
2020
Published Online:
May 2021
ISBN:
9780252043260
eISBN:
9780252052149
Item type:
chapter
Publisher:
University of Illinois Press
DOI:
10.5622/illinois/9780252043260.003.0001
Subject:
Sociology, Sport and Leisure

The introduction begins with a thumbnail sketch of some of the schools that played in the 1958 NCAA College Division Basketball Championship and the varying identities with the NCAA that each ... More


View: