Angel Lin and Avin Tong
- Published in print:
- 2008
- Published Online:
- September 2011
- ISBN:
- 9789622098923
- eISBN:
- 9789882206885
- Item type:
- chapter
- Publisher:
- Hong Kong University Press
- DOI:
- 10.5790/hongkong/9789622098923.003.0006
- Subject:
- Society and Culture, Media Studies
This chapter provides a comparative analysis of the meaning-making activities of Hong Kong and Singaporean female audiences of Korean TV dramas. It finds that these audiences are adept in using ...
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This chapter provides a comparative analysis of the meaning-making activities of Hong Kong and Singaporean female audiences of Korean TV dramas. It finds that these audiences are adept in using Korean dramas to construct and confirm their own multiple, at times conflicting, subjectivities, which seem to be rooted concurrently in “tradition” and “modernity”, to negotiate everyday life tensions and dilemmas experienced in contemporary urban living, and to construct what they see as their distinctive “Asian” modern femininities. It starts by summarizing some of the major studies on Korean media flows, particularly the consumption of Korean TV dramas. The audience studies of Korean drama fans in Hong Kong and Singapore are explained. In addition, it describes the imaginaries of “Asian” modern femininities that seem to be emerging from these women's drama consumption practices. Moreover, it covers both potential uses and dangers of the “Asian values” discourse when women located in different Asian societies tries to imagine and negotiate their own ways of being modern women in Asia.Less
This chapter provides a comparative analysis of the meaning-making activities of Hong Kong and Singaporean female audiences of Korean TV dramas. It finds that these audiences are adept in using Korean dramas to construct and confirm their own multiple, at times conflicting, subjectivities, which seem to be rooted concurrently in “tradition” and “modernity”, to negotiate everyday life tensions and dilemmas experienced in contemporary urban living, and to construct what they see as their distinctive “Asian” modern femininities. It starts by summarizing some of the major studies on Korean media flows, particularly the consumption of Korean TV dramas. The audience studies of Korean drama fans in Hong Kong and Singapore are explained. In addition, it describes the imaginaries of “Asian” modern femininities that seem to be emerging from these women's drama consumption practices. Moreover, it covers both potential uses and dangers of the “Asian values” discourse when women located in different Asian societies tries to imagine and negotiate their own ways of being modern women in Asia.
Chua Beng Huat and Koichi Iwabuchi
- Published in print:
- 2008
- Published Online:
- September 2011
- ISBN:
- 9789622098923
- eISBN:
- 9789882206885
- Item type:
- chapter
- Publisher:
- Hong Kong University Press
- DOI:
- 10.5790/hongkong/9789622098923.003.0001
- Subject:
- Society and Culture, Media Studies
It is the arrival of the Japanese and Korean TV dramas that provides the material basis for a discursive conceptualization of an “East Asian pop culture” sphere with an integrated cultural economy. ...
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It is the arrival of the Japanese and Korean TV dramas that provides the material basis for a discursive conceptualization of an “East Asian pop culture” sphere with an integrated cultural economy. The flows and exchanges within this East Asian pop culture sphere are reviewed. The penetration of Korean TV dramas into East Asian markets in the late 1990s is the consequence of felicitous timing. Section I of this book explores the political economy and current state of play in the television industry in East Asia. The essays in Section II are then concerned with transnational-crosscultural receptions of TV dramas in different locations across East Asia. Section III outlines the nationalistic reactions and negative “backlash”, which are at once political and ideological, that might be generated by massive cultural cross-border regional flows, of the Korean Wave. It is hoped that it offers to readers further empirical and conceptual insights into cultural globalization, which cannot be ascertained in existing US-centric analyses.Less
It is the arrival of the Japanese and Korean TV dramas that provides the material basis for a discursive conceptualization of an “East Asian pop culture” sphere with an integrated cultural economy. The flows and exchanges within this East Asian pop culture sphere are reviewed. The penetration of Korean TV dramas into East Asian markets in the late 1990s is the consequence of felicitous timing. Section I of this book explores the political economy and current state of play in the television industry in East Asia. The essays in Section II are then concerned with transnational-crosscultural receptions of TV dramas in different locations across East Asia. Section III outlines the nationalistic reactions and negative “backlash”, which are at once political and ideological, that might be generated by massive cultural cross-border regional flows, of the Korean Wave. It is hoped that it offers to readers further empirical and conceptual insights into cultural globalization, which cannot be ascertained in existing US-centric analyses.
Beng Huat Chua and Koichi Iwabuchi (eds)
- Published in print:
- 2008
- Published Online:
- September 2011
- ISBN:
- 9789622098923
- eISBN:
- 9789882206885
- Item type:
- book
- Publisher:
- Hong Kong University Press
- DOI:
- 10.5790/hongkong/9789622098923.001.0001
- Subject:
- Society and Culture, Media Studies
In this book, an international group of contributors provide a multi-layered analysis of the emerging East Asian media culture, using the Korean TV drama as its analytic vehicle. This collection of ...
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In this book, an international group of contributors provide a multi-layered analysis of the emerging East Asian media culture, using the Korean TV drama as its analytic vehicle. This collection of essays is also the result of a workshop organized by the Cultural Studies in Asia Research Cluster at the Asia Research Institute, National University of Singapore. The aim of the Cluster is to promote collaborative research in contemporary cultural practices which are influenced by intensifying transnational exchanges across historical, linguistic and cultural boundaries in Asia.Less
In this book, an international group of contributors provide a multi-layered analysis of the emerging East Asian media culture, using the Korean TV drama as its analytic vehicle. This collection of essays is also the result of a workshop organized by the Cultural Studies in Asia Research Cluster at the Asia Research Institute, National University of Singapore. The aim of the Cluster is to promote collaborative research in contemporary cultural practices which are influenced by intensifying transnational exchanges across historical, linguistic and cultural boundaries in Asia.
