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Open Innovation: Academic and Practical Perspectives on the Journey from Idea to Market

Arthur B. Markman (ed.)

Published in print:
2016
Published Online:
June 2016
ISBN:
9780199374441
eISBN:
9780190609023
Item type:
book
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199374441.001.0001
Subject:
Psychology, Social Psychology

Many firms want to innovate, but have a hard time overcoming their corporate culture to allow them to develop and commercialize innovative ideas. This book brings together contributions from ... More


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