Daniel A. Crane
- Published in print:
- 2013
- Published Online:
- September 2013
- ISBN:
- 9780199989287
- eISBN:
- 9780199346325
- Item type:
- chapter
- Publisher:
- Oxford University Press
- DOI:
- 10.1093/acprof:oso/9780199989287.003.0012
- Subject:
- Law, Competition Law
This chapter focuses on Section 5 enforcement in highly innovative industries. It proposes six general principles to govern the application of Section 5. It then considers applications in the ...
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This chapter focuses on Section 5 enforcement in highly innovative industries. It proposes six general principles to govern the application of Section 5. It then considers applications in the innovative sectors of the economy. It distinguishes between sectors where innovation is persistent but relatively linear or constant and sectors where the innovation curve is steep—where the rate of innovation is rapidly increasing at the time of the contemplated enforcement action. It suggests that the FTC should receive the most deference under Section 5 for cases involving industries where the rate of innovation is not accelerating. Conversely, the Commission should be tied to more traditional antitrust norms as to industries where the rate of innovation is increasing. The pharmacy and computer industries are examined as case studies.Less
This chapter focuses on Section 5 enforcement in highly innovative industries. It proposes six general principles to govern the application of Section 5. It then considers applications in the innovative sectors of the economy. It distinguishes between sectors where innovation is persistent but relatively linear or constant and sectors where the innovation curve is steep—where the rate of innovation is rapidly increasing at the time of the contemplated enforcement action. It suggests that the FTC should receive the most deference under Section 5 for cases involving industries where the rate of innovation is not accelerating. Conversely, the Commission should be tied to more traditional antitrust norms as to industries where the rate of innovation is increasing. The pharmacy and computer industries are examined as case studies.
Inger L. Stole
- Published in print:
- 2012
- Published Online:
- April 2017
- ISBN:
- 9780252037122
- eISBN:
- 9780252094231
- Item type:
- book
- Publisher:
- University of Illinois Press
- DOI:
- 10.5406/illinois/9780252037122.001.0001
- Subject:
- Society and Culture, Media Studies
This book challenges the notion that advertising disappeared as a political issue in the United States in 1938 with the passage of the Wheeler-Lea Amendment to the Federal Trade Commission Act, the ...
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This book challenges the notion that advertising disappeared as a political issue in the United States in 1938 with the passage of the Wheeler-Lea Amendment to the Federal Trade Commission Act, the result of more than a decade of campaigning to regulate the advertising industry. The book suggests that the war experience (World War II), even more than the legislative battles of the 1930s, defined the role of advertising in U.S. postwar political economy and the nation’s cultural firmament. Using archival sources, newspapers accounts, and trade publications, the book demonstrates that the postwar climate of political intolerance and reverence for free enterprise quashed critical investigations into the advertising industry. While advertising could be criticized or lampooned, the institution itself became inviolable. During the war, there were ongoing tensions between advertisers, regulators, and consumer activists. It was advertisers who turned a situation, that should have been disadvantageous to them, into an opportunity to cement their place in a postwar society defined by advertising and the consumer products it promoted. The book aims to uncover the significant political and economic forces that shaped the industry and the use of advertising to bolster the corporate system behind the products.Less
This book challenges the notion that advertising disappeared as a political issue in the United States in 1938 with the passage of the Wheeler-Lea Amendment to the Federal Trade Commission Act, the result of more than a decade of campaigning to regulate the advertising industry. The book suggests that the war experience (World War II), even more than the legislative battles of the 1930s, defined the role of advertising in U.S. postwar political economy and the nation’s cultural firmament. Using archival sources, newspapers accounts, and trade publications, the book demonstrates that the postwar climate of political intolerance and reverence for free enterprise quashed critical investigations into the advertising industry. While advertising could be criticized or lampooned, the institution itself became inviolable. During the war, there were ongoing tensions between advertisers, regulators, and consumer activists. It was advertisers who turned a situation, that should have been disadvantageous to them, into an opportunity to cement their place in a postwar society defined by advertising and the consumer products it promoted. The book aims to uncover the significant political and economic forces that shaped the industry and the use of advertising to bolster the corporate system behind the products.
Daniel Crane
- Published in print:
- 2013
- Published Online:
- April 2015
- ISBN:
- 9780199782796
- eISBN:
- 9780190261351
- Item type:
- chapter
- Publisher:
- Oxford University Press
- DOI:
- 10.1093/acprof:osobl/9780199782796.003.0004
- Subject:
- Economics and Finance, History of Economic Thought
This chapter investigates the 1912 presidential elections which led to the passing of the Clayton Antitrust Act and Federal Trade Commission Act of 1914, which provided more policies about antitrust ...
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This chapter investigates the 1912 presidential elections which led to the passing of the Clayton Antitrust Act and Federal Trade Commission Act of 1914, which provided more policies about antitrust and competition. It looks into the speeches and essays by the three major presidential candidates—William Howard Taft, Theodore Roosevelt, and Woodrow Wilson—concerning antitrust policy on the United States. It discusses the three candidates' set of policies on matters such as market competition versus regulation, and bureaucratic administration versus judicial governance.Less
This chapter investigates the 1912 presidential elections which led to the passing of the Clayton Antitrust Act and Federal Trade Commission Act of 1914, which provided more policies about antitrust and competition. It looks into the speeches and essays by the three major presidential candidates—William Howard Taft, Theodore Roosevelt, and Woodrow Wilson—concerning antitrust policy on the United States. It discusses the three candidates' set of policies on matters such as market competition versus regulation, and bureaucratic administration versus judicial governance.
