Jump to ContentJump to Main Navigation

You are looking at 1-1 of 1 items

  • Keywords: Bill Walsh x
Clear All Modify Search

View:

The End of the Rozelle Era

Michael Oriard

in Brand NFL: Making and Selling America's Favorite Sport

Published in print:
2010
Published Online:
July 2014
ISBN:
9780807871560
eISBN:
9781469604992
Item type:
chapter
Publisher:
University of North Carolina Press
DOI:
10.5149/9780807899656_oriard.6
Subject:
History, American History: 20th Century

The chapter examines various damages caused to the NFL and the resignation of Pete Rozelle in 1989. It discusses Bill Walsh's West Coast Offense which revolutionized defensive play. The media played ... More


View: