Jinhee Choi and Mitsuyo Wada-Marciano (eds)
- Published in print:
- 2009
- Published Online:
- September 2011
- ISBN:
- 9789622099722
- eISBN:
- 9789882207028
- Item type:
- book
- Publisher:
- Hong Kong University Press
- DOI:
- 10.5790/hongkong/9789622099722.001.0001
- Subject:
- Film, Television and Radio, Film
This book compares production and consumption of Asian horror cinemas in different national contexts and their multidirectional dialogues with Hollywood and neighboring Asian cultures. Chapters ...
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This book compares production and consumption of Asian horror cinemas in different national contexts and their multidirectional dialogues with Hollywood and neighboring Asian cultures. Chapters highlight common themes including technology, digital media, adolescent audience sensibilities, transnational co-productions, pan-Asian marketing techniques, and variations on good vs. evil evident.Less
This book compares production and consumption of Asian horror cinemas in different national contexts and their multidirectional dialogues with Hollywood and neighboring Asian cultures. Chapters highlight common themes including technology, digital media, adolescent audience sensibilities, transnational co-productions, pan-Asian marketing techniques, and variations on good vs. evil evident.
Chi-Yun Shin
- Published in print:
- 2009
- Published Online:
- September 2011
- ISBN:
- 9789622099722
- eISBN:
- 9789882207028
- Item type:
- chapter
- Publisher:
- Hong Kong University Press
- DOI:
- 10.5790/hongkong/9789622099722.003.0005
- Subject:
- Film, Television and Radio, Film
This chapter examines the “Asia Extreme” label of London-based Tartan Films and its relation with recent East Asian horror films. It examines Tartan's marketing strategies and its aspiration to ...
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This chapter examines the “Asia Extreme” label of London-based Tartan Films and its relation with recent East Asian horror films. It examines Tartan's marketing strategies and its aspiration to expand to global markets including the U.S. It focuses on its horror titles, not only because they have become the most prominent and leading examples of the label, but also because the rise of Asia Extreme has coincided with the phenomenal success of “Asian horror” with branches such as “J-horror” and “K-horror,” which have been celebrated as producing the most original and innovative horror movies of the last decade. It examines the critical reception of the most “notorious” Asia Extreme titles —Audition, The Isle, and Oldboy in the UK and the US to understand the different discourses through which the Asia Extreme films are evaluated and mediated.Less
This chapter examines the “Asia Extreme” label of London-based Tartan Films and its relation with recent East Asian horror films. It examines Tartan's marketing strategies and its aspiration to expand to global markets including the U.S. It focuses on its horror titles, not only because they have become the most prominent and leading examples of the label, but also because the rise of Asia Extreme has coincided with the phenomenal success of “Asian horror” with branches such as “J-horror” and “K-horror,” which have been celebrated as producing the most original and innovative horror movies of the last decade. It examines the critical reception of the most “notorious” Asia Extreme titles —Audition, The Isle, and Oldboy in the UK and the US to understand the different discourses through which the Asia Extreme films are evaluated and mediated.
Gary Bettinson and Daniel Martin
- Published in print:
- 2018
- Published Online:
- September 2018
- ISBN:
- 9781474424592
- eISBN:
- 9781474444705
- Item type:
- chapter
- Publisher:
- Edinburgh University Press
- DOI:
- 10.3366/edinburgh/9781474424592.003.0001
- Subject:
- Film, Television and Radio, Film
This introduction to Hong Kong Horror Cinema introduces Hong Kong horror from a variety of perspectives, charting the history and development of the genre and citing key films and filmmakers; it puts ...
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This introduction to Hong Kong Horror Cinema introduces Hong Kong horror from a variety of perspectives, charting the history and development of the genre and citing key films and filmmakers; it puts Hong Kong horror in the context of East Asian horror more broadly, discussing some of the cultural specificities of Hong Kong horror that differentiate it from the popular and historical horror cycles from Japan, South Korea, Thailand and China; it provides a brief overview of horror studies within the field of academic theory, and suggests ways in which Hong Kong horror films can contribute new perspectives to these well-rehearsed arguments. A brief survey of literature covers the major related works from the fields of Hong Kong cinema and horror film history, and in doing so, makes a case for the importance, timeliness and originality of this anthology. The introduction also includes a chapter-by-chapter breakdown of Hong Kong Horror Cinema, explaining the division of chapters into sections and drawing pertinent connections between the varied studies that follow.
Less
This introduction to Hong Kong Horror Cinema introduces Hong Kong horror from a variety of perspectives, charting the history and development of the genre and citing key films and filmmakers; it puts Hong Kong horror in the context of East Asian horror more broadly, discussing some of the cultural specificities of Hong Kong horror that differentiate it from the popular and historical horror cycles from Japan, South Korea, Thailand and China; it provides a brief overview of horror studies within the field of academic theory, and suggests ways in which Hong Kong horror films can contribute new perspectives to these well-rehearsed arguments. A brief survey of literature covers the major related works from the fields of Hong Kong cinema and horror film history, and in doing so, makes a case for the importance, timeliness and originality of this anthology. The introduction also includes a chapter-by-chapter breakdown of Hong Kong Horror Cinema, explaining the division of chapters into sections and drawing pertinent connections between the varied studies that follow.
