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The Beauty Trade: Youth, Gender, and Fashion Globalization

Angela B. McCracken

Published in print:
2014
Published Online:
April 2014
ISBN:
9780199908066
eISBN:
9780199381517
Item type:
book
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199908066.001.0001
Subject:
Political Science, International Relations and Politics, Political Economy

This book takes seriously the frequently maligned and trivialized global beauty economy, just as it has become one of the most important worldwide industries. Through the lens of beauty products, ... More


Introduction: The Beauty Trade

Angela B. V. McCracken

in The Beauty Trade: Youth, Gender, and Fashion Globalization

Published in print:
2014
Published Online:
April 2014
ISBN:
9780199908066
eISBN:
9780199381517
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199908066.003.0001
Subject:
Political Science, International Relations and Politics, Political Economy

This chapter counters popular assumptions about the global beauty economy, arguing that it is neither frivolous nor culturally homogenizing. Rather, the global economy of beauty is a space where ... More


Conclusion: Youth, Gender and Fashion Globalization

Angela B. V. McCracken

in The Beauty Trade: Youth, Gender, and Fashion Globalization

Published in print:
2014
Published Online:
April 2014
ISBN:
9780199908066
eISBN:
9780199381517
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199908066.003.0008
Subject:
Political Science, International Relations and Politics, Political Economy

This chapter returns to the research questions posed in the introduction. The chapter concludes that norms of gender are changing; beautification is more important to gender socialization than ever, ... More


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