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Behind the Neon Sombrero: Alan Schafer’s South of the Border, 1949–2001

P. Nicole King

in Sombreros and Motorcycles in a Newer South: The Politics of Aesthetics in South Carolina's Tourism Industry

Published in print:
2012
Published Online:
March 2014
ISBN:
9781617032516
eISBN:
9781617032523
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781617032516.003.0003
Subject:
History, Social History

This chapter presents the story of Alan Schafer, South of the Border’s controversial owner. The tale of South of the Border is mainly Schafer’s story, because he obtained the power to construct the ... More


Sombreros and Motorcycles in a Newer South: The Politics of Aesthetics in South Carolina's Tourism Industry

P. Nicole King

Published in print:
2012
Published Online:
March 2014
ISBN:
9781617032516
eISBN:
9781617032523
Item type:
book
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781617032516.001.0001
Subject:
History, Social History

In 1949, Alan Schafer opened South of the Border, a beer stand located on bucolic farmland in Dillon County, South Carolina, near the border separating North and South Carolina. Even at its ... More


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