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The Expertise Ecosystem

Neil Pollock and Neil Williams

in How Industry Analysts Shape the Digital Future

Published in print:
2016
Published Online:
March 2016
ISBN:
9780198704928
eISBN:
9780191774027
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780198704928.003.0011
Subject:
Business and Management, Information Technology, Strategy

Gartner has outpaced its global competitors (Forrester and IDC) and a handful of smaller players like Ovum, Yankee Group. The industry is highly polarized between larger firms who attract adopter ... More


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