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Greening organisations: purchasing, consumption and innovation

Ken Green, Barbara Morton, and Steve New

in Innovation By Demand: An Interdisciplinary Approach to the Study of Demand and its Role in Innovation

Published in print:
2002
Published Online:
July 2012
ISBN:
9780719062674
eISBN:
9781781700273
Item type:
chapter
Publisher:
Manchester University Press
DOI:
10.7228/manchester/9780719062674.003.0009
Subject:
Political Science, Political Economy

This chapter explores whether the use of ‘consumer’ pressure in improving the environmental performance of companies, a tactic long advocated by environmentalists, stands critical scrutiny. It ... More


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