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Bae Yong-Joon, Soft Masculinity, and Japanese Fans: Our Past Is in Your Present Body

Sun Jung

in Korean Masculinities and Transcultural Consumption

Published in print:
2010
Published Online:
September 2011
ISBN:
9789888028672
eISBN:
9789882207127
Item type:
chapter
Publisher:
Hong Kong University Press
DOI:
10.5790/hongkong/9789888028672.003.0002
Subject:
Film, Television and Radio, Film

This chapter deals with the Japanese fandom of Bae Yong-Joon (BYJ) and explores the ways in which South Korean masculinity is reconstructed through the ambivalent desires of middle-aged Japanese ... More


Korean Masculinities and Transcultural Consumption

Sun Jung

Published in print:
2010
Published Online:
September 2011
ISBN:
9789888028672
eISBN:
9789882207127
Item type:
book
Publisher:
Hong Kong University Press
DOI:
10.5790/hongkong/9789888028672.001.0001
Subject:
Film, Television and Radio, Film

South Korean masculinities have enjoyed dramatic influence in pan-Asian popular culture, which travels freely due to its non-nationalistic appeal. This book investigates transcultural consumption of ... More


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