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The Art and Science of Marketing: Marketing for Marketing Managers

Grahame Dowling

Published in print:
2004
Published Online:
October 2011
ISBN:
9780199269617
eISBN:
9780191699429
Item type:
book
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199269617.001.0001
Subject:
Business and Management, Marketing

If an organization has customers, it needs to understand marketing. To achieve the best results from marketing requires a subtle blend of art and science. It can also benefit from recommendations for ... More


Venture Labor: Work and the Burden of Risk in Innovative Industries

Gina Neff

Published in print:
2012
Published Online:
August 2013
ISBN:
9780262017480
eISBN:
9780262301305
Item type:
book
Publisher:
The MIT Press
DOI:
10.7551/mitpress/9780262017480.001.0001
Subject:
Information Science, Information Science

In the dot-com boom of the late 1990s, employees of Internet startups took risks—left well-paying jobs for the chance of striking it rich through stock options (only to end up unemployed a year ... More


Programmed Visions: Software and Memory

Wendy Hui Kyong Chun

Published in print:
2011
Published Online:
August 2013
ISBN:
9780262015424
eISBN:
9780262295215
Item type:
book
Publisher:
The MIT Press
DOI:
10.7551/mitpress/9780262015424.001.0001
Subject:
Society and Culture, Media Studies

The new media thrives on cycles of obsolescence and renewal: From celebrations of cyber-everything to Y2K, from the dot-com bust to the next big things—mobile mobs, Web 3.0, cloud computing, etc. ... More


Sustaining

Donald J. Peurach

in Seeing Complexity in Public Education: Problems, Possibilities, and Success for All

Published in print:
2011
Published Online:
September 2011
ISBN:
9780199736539
eISBN:
9780199914593
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199736539.003.0025
Subject:
Psychology, Developmental Psychology

This chapter examines SFAF’s work interpreting two simultaneous events in its environments that threatened the enterprise: economic turbulence following the “dot.com” collapse: and the passage of the ... More


The Virtual Jazz World

Ken Prouty

in Knowing Jazz: Community, Pedagogy, and Canon in the Information Age

Published in print:
2011
Published Online:
March 2014
ISBN:
9781617031632
eISBN:
9781617031649
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781617031632.003.0005
Subject:
Music, Popular

This chapter talks about what is called virtual jazz, and the virtual jazz world. The earliest days of this virtual jazz world have been summed by Bret Primack—writer for Jazz Times in 1998—as the ... More


The Social Risks of the Dot-Com Era

Gina Neff

in Venture Labor: Work and the Burden of Risk in Innovative Industries

Published in print:
2012
Published Online:
August 2013
ISBN:
9780262017480
eISBN:
9780262301305
Item type:
chapter
Publisher:
The MIT Press
DOI:
10.7551/mitpress/9780262017480.003.0010
Subject:
Information Science, Information Science

This chapter addresses the social component in the economic risks. The discourses of risk during the dot-com boom encouraged people to take risks and not to fear failure. The chapter also argues that ... More


The Origins and Rise of Venture Labor

Gina Neff

in Venture Labor: Work and the Burden of Risk in Innovative Industries

Published in print:
2012
Published Online:
August 2013
ISBN:
9780262017480
eISBN:
9780262301305
Item type:
chapter
Publisher:
The MIT Press
DOI:
10.7551/mitpress/9780262017480.003.0023
Subject:
Information Science, Information Science

This chapter addresses the rise of Silicon Alley in the historical context of American postindustrial economic changes. It discusses both the historical shift from industrial to postindustrial to ... More


The Crash of Venture Labor

Gina Neff

in Venture Labor: Work and the Burden of Risk in Innovative Industries

Published in print:
2012
Published Online:
August 2013
ISBN:
9780262017480
eISBN:
9780262301305
Item type:
chapter
Publisher:
The MIT Press
DOI:
10.7551/mitpress/9780262017480.003.0060
Subject:
Information Science, Information Science

This chapter, which is concerned with the stock market crash, uses the interview data after the dot-com bust along with historical materials to illustrate some of the problems facing venture labor. ... More


Conclusion: Lessons from a New Economy for a New Medium?

Gina Neff

in Venture Labor: Work and the Burden of Risk in Innovative Industries

Published in print:
2012
Published Online:
August 2013
ISBN:
9780262017480
eISBN:
9780262301305
Item type:
chapter
Publisher:
The MIT Press
DOI:
10.7551/mitpress/9780262017480.003.0065
Subject:
Information Science, Information Science

This chapter draws lessons from the experience of the first wave of the “new economy” for thinking about media production, and describes the ways to apply the concept of venture labor to work outside ... More


Israel’s High Technology and Globalized Finance

Assaf Razin

in Israel and the World Economy: The Power of Globalization

Published in print:
2018
Published Online:
September 2018
ISBN:
9780262037341
eISBN:
9780262344234
Item type:
chapter
Publisher:
The MIT Press
DOI:
10.7551/mitpress/9780262037341.003.0006
Subject:
Political Science, Political Economy

FDI flows (in percentage of gross domestic product), reflecting the intense interactions of the FDI flows with investment in the high tech investment in Israel, exhibit features: (1) The sharp rise ... More


Bad Taste, Miasmic Forces, and the Ubiquity of Online Porn

Susanna Paasonen

in Carnal Resonance: Affect and Online Pornography

Published in print:
2011
Published Online:
August 2013
ISBN:
9780262016315
eISBN:
9780262298810
Item type:
chapter
Publisher:
The MIT Press
DOI:
10.7551/mitpress/9780262016315.003.0002
Subject:
Society and Culture, Media Studies

This chapter focuses on the risk and filth notions of pornography along with its low cultural status. It explores the extensive use of the Internet by pornography distributors and consumers, and ... More


G7 Current Account Imbalances: Sustainability and Adjustment

Richard H. Clarida (ed.)

Published in print:
2007
Published Online:
February 2013
ISBN:
9780226107264
eISBN:
9780226107288
Item type:
book
Publisher:
University of Chicago Press
DOI:
10.7208/chicago/9780226107288.001.0001
Subject:
Economics and Finance, Financial Economics

The current account deficit of the United States is more than six percent of its gross domestic product—an all-time high. And the rest of the world, including other G7 countries such as Japan and ... More


“Multiplex with Unlimited Seats”: Dot-Coms and the Making of an Overseas Territory

Aswin Punathambekar

in From Bombay to Bollywood: The Making of a Global Media Industry

Published in print:
2013
Published Online:
March 2016
ISBN:
9780814771891
eISBN:
9780814771907
Item type:
chapter
Publisher:
NYU Press
DOI:
10.18574/nyu/9780814771891.003.0004
Subject:
Society and Culture, Media Studies

This chapter analyzes how dot-com companies mediated Bollywood's imagination of an overseas audience. Building on the analysis of film-television relations in the previous chapter and tracing changes ... More


Global Magazines and the Digital Age

Howard Cox and Simon Mowatt

in Revolutions from Grub Street: A History of Magazine Publishing in Britain

Published in print:
2014
Published Online:
April 2014
ISBN:
9780199601639
eISBN:
9780191756306
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199601639.003.0008
Subject:
Business and Management, Business History

This chapter reviews key developments in Britain’s magazine publishing industry from the 1990s to around 2010. The growth in monthly titles was a significant trend for much of the period, emphasized ... More


The World Economy from 1999 to 2007: Bubble, Bubble, Toil, and Trouble

Rob Vos

in The World Economy through the Lens of the United Nations

Published in print:
2018
Published Online:
April 2018
ISBN:
9780198817345
eISBN:
9780191858864
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/oso/9780198817345.003.0008
Subject:
Economics and Finance, International, Development, Growth, and Environmental

Between 1999 and 2007, global economic trends were characterized by the aftermath of the Asian financial crisis, the bubble and burst of the dot-com crisis, and a global recovery which triggered a ... More


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