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The Business of Comic Books

Jean-Paul Gabilliet

in Of Comics and Men: A Cultural History of American Comic Books

Published in print:
2009
Published Online:
March 2014
ISBN:
9781604732672
eISBN:
9781621039860
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781604732672.003.0011
Subject:
Literature, Comics Studies

For publishers, selling copies of their publications has always been more important than advancing the status of comics as an art form. This commercial concern was what made comic books a pillar of ... More


Domestication, Dysfunction, and the Rise of Superhero Fandom

Aldo J. Regalado

in Bending Steel: Modernity and the American Superhero

Published in print:
2015
Published Online:
January 2017
ISBN:
9781628462210
eISBN:
9781626746183
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781628462210.003.0006
Subject:
Literature, Comics Studies

This chapter examines the anti-comics crusade of the 1950s. Rooted in the ethos of an atomic modernity in which the suburban home was thought of as a vanguard against internal and external threats, ... More


Of Comics and Men: A Cultural History of American Comic Books

Jean-Paul Gabilliet

Published in print:
2009
Published Online:
March 2014
ISBN:
9781604732672
eISBN:
9781621039860
Item type:
book
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781604732672.001.0001
Subject:
Literature, Comics Studies

This book documents the rise and development of the American comic book industry from the 1930s to the present. It intertwines aesthetic issues and critical biographies with the concerns of ... More


The Creators

Jean-Paul Gabilliet

in Of Comics and Men: A Cultural History of American Comic Books

Published in print:
2009
Published Online:
March 2014
ISBN:
9781604732672
eISBN:
9781621039860
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781604732672.003.0012
Subject:
Literature, Comics Studies

The comic book industry lives in a universe of complex professional trajectories involving several thousand individuals ranging from artists, cartoonists, and writers to employees of publishing ... More


Decline and Rebirth (1955–1962)

Jean-Paul Gabilliet

in Of Comics and Men: A Cultural History of American Comic Books

Published in print:
2009
Published Online:
March 2014
ISBN:
9781604732672
eISBN:
9781621039860
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781604732672.003.0005
Subject:
Literature, Comics Studies

The North American comic book industry appeared to undergo a period of transition eight years after suffering a crisis in 1954, when many publishers went under. Once it emerged from a purge and a ... More


Ever More—The Apogee and the Fall (1945–1954)

Jean-Paul Gabilliet

in Of Comics and Men: A Cultural History of American Comic Books

Published in print:
2009
Published Online:
March 2014
ISBN:
9781604732672
eISBN:
9781621039860
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781604732672.003.0004
Subject:
Literature, Comics Studies

The comic book industry reached its commercial apogee over the course of the seven years that followed the end of World War II. Although the number of releases and combined print runs was never ... More


Research and Development by Trial and Error (1969–1979)

Jean-Paul Gabilliet

in Of Comics and Men: A Cultural History of American Comic Books

Published in print:
2009
Published Online:
March 2014
ISBN:
9781604732672
eISBN:
9781621039860
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781604732672.003.0007
Subject:
Literature, Comics Studies

The comic book industry underwent dramatic changes in the 1970s, when the large publishers failed to arrest declining sales despite saturating the market with hundreds of new titles. It was also ... More


The Age of Innovation (1963–1969)

Jean-Paul Gabilliet

in Of Comics and Men: A Cultural History of American Comic Books

Published in print:
2009
Published Online:
March 2014
ISBN:
9781604732672
eISBN:
9781621039860
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781604732672.003.0006
Subject:
Literature, Comics Studies

During a short period in the 1960s, the comic book industry underwent a creative phase the effects of which still linger in the early twenty-first century. The industry’s new commercial and cultural ... More


Comic Books at War (1940–1945)

Jean-Paul Gabilliet

in Of Comics and Men: A Cultural History of American Comic Books

Published in print:
2009
Published Online:
March 2014
ISBN:
9781604732672
eISBN:
9781621039860
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781604732672.003.0003
Subject:
Literature, Comics Studies

During World War II, the American comic book industry continued to experience growth as the number of titles proliferated. In addition, contents became increasingly diverse and recurring characters ... More


The Recovery of the 1980s (1980–1993)

Jean-Paul Gabilliet

in Of Comics and Men: A Cultural History of American Comic Books

Published in print:
2009
Published Online:
March 2014
ISBN:
9781604732672
eISBN:
9781621039860
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781604732672.003.0008
Subject:
Literature, Comics Studies

At the start of the 1980s, the comic book industry underwent a crisis of identity and stagnation. The preceding decade had seen underground comics yield its place to alternative publishers who were ... More


How the Graphic Novel Changed American Comics

Stephen Weiner

in The Rise of the American Comics Artist: Creators and Contexts

Published in print:
2010
Published Online:
March 2014
ISBN:
9781604737929
eISBN:
9781604737936
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781604737929.003.0001
Subject:
Literature, Comics Studies

This chapter examines the influence of the graphic novel on American comics. It looks at two factors that indirectly led to the creation of the graphic novel in the 1970s and 1980s: the introduction ... More


Production

Jean-Paul Gabilliet

in Of Comics and Men: A Cultural History of American Comic Books

Published in print:
2009
Published Online:
March 2014
ISBN:
9781604732672
eISBN:
9781621039860
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781604732672.003.0010
Subject:
Literature, Comics Studies

The complementarity between publishers and creators is crucial to the success of the comic book industry. The creative end—which consists of the structures and processes that are articulated around ... More


The Rise of the American Comics Artist: Creators and Contexts

Paul Williams and James Lyons (eds)

Published in print:
2010
Published Online:
March 2014
ISBN:
9781604737929
eISBN:
9781604737936
Item type:
book
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781604737929.001.0001
Subject:
Literature, Comics Studies

Starting in the mid-1980s, a talented set of comics artists changed the comic-book industry in the United States forever by introducing adult sensibilities and aesthetic considerations into popular ... More


Asian Comics

John A. Lent

Published in print:
2015
Published Online:
January 2016
ISBN:
9781628461589
eISBN:
9781626740853
Item type:
book
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781628461589.001.0001
Subject:
Literature, Comics Studies

Asian Comics is the first book that covers the comics (comic books and magazines, humor/cartoon magazines, newspaper strips, graphic novels, and gag panels) of the continent − 16 countries in all. ... More


Conclusion

Aldo J. Regalado

in Bending Steel: Modernity and the American Superhero

Published in print:
2015
Published Online:
January 2017
ISBN:
9781628462210
eISBN:
9781626746183
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781628462210.003.0008
Subject:
Literature, Comics Studies

This concluding chapter reflects on the various market strategies used by comic book companies to survive the decline of the comic book industry as well as the emergence of superhero films in the ... More


The Great Comic Book Heroes

Jules Feffer

in The Superhero Reader

Published in print:
2013
Published Online:
March 2014
ISBN:
9781617038068
eISBN:
9781621039549
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781617038068.003.0004
Subject:
Literature, Comics Studies

This chapter presents an excerpt from Jules Feiffer’s pioneering study The Great Comic Book Heroes (1965), which offers a fledgling cartoonist’s account of the early days of the comic book industry. ... More


The End of a Century and the Beginning of a New Century (1993– )

Jean-Paul Gabilliet

in Of Comics and Men: A Cultural History of American Comic Books

Published in print:
2009
Published Online:
March 2014
ISBN:
9781604732672
eISBN:
9781621039860
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781604732672.003.0009
Subject:
Literature, Comics Studies

During the 1990s, the comic book industry’s direct sales distribution system faced an extremely grave crisis after seven years of uninterrupted growth. This crisis decimated the ranks of comic book ... More


God of Comics: Osamu Tezuka and the Creation of Post-World War II Manga

Natsu Onoda Power

Published in print:
2009
Published Online:
March 2014
ISBN:
9781604732207
eISBN:
9781604734782
Item type:
book
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781604732207.001.0001
Subject:
Literature, Comics Studies

Cartoonist Osamu Tezuka (1928–1989) is the single most important figure in Japanese post-World War II comics. During his four-decade career, he published more than 150,000 pages of comics, produced ... More


Conclusion

Jean-Paul Gabilliet

in Of Comics and Men: A Cultural History of American Comic Books

Published in print:
2009
Published Online:
March 2014
ISBN:
9781604732672
eISBN:
9781621039860
Item type:
chapter
Publisher:
University Press of Mississippi
DOI:
10.14325/mississippi/9781604732672.003.0017
Subject:
Literature, Comics Studies

This book has shown that the cultural history of comic books in America is not limited to the history of publishers. Instead, cultural products correspond to a public that uses them in a variety of ... More


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