Jump to ContentJump to Main Navigation

You are looking at 1-1 of 1 items

  • Keywords: Measuring corporate reputations x
Clear All Modify Search

View:

Winning the Reputation Game: Creating Stakeholder Value and Competitive Advantage

Grahame R. Dowling

Published in print:
2016
Published Online:
January 2017
ISBN:
9780262034463
eISBN:
9780262335089
Item type:
book
Publisher:
The MIT Press
DOI:
10.7551/mitpress/9780262034463.001.0001
Subject:
Business and Management, Innovation

Why do some companies have better corporate reputations than others? And why do some companies that are not seen as particularly socially responsible have a good reputation? This book explains why ... More


View: