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Americanization: Ideology or Process? The Case of the United States Technical Assistance and Productivity Programme

Jacqueline McGlade

in Americanization and Its Limits: Reworking US Technology and Management in Post-war Europe and Japan

Published in print:
2004
Published Online:
September 2007
ISBN:
9780199269044
eISBN:
9780191717123
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199269044.003.0002
Subject:
Business and Management, International Business

This chapter examines the New Left argument that the Marshall Plan evolved out of the corporatist framework of American foreign economic policy-making set before the Second World War. It also ... More


Remodelling the Italian Steel Industry: Americanization, Modernization, and Mass Production

Ruggero Ranieri

in Americanization and Its Limits: Reworking US Technology and Management in Post-war Europe and Japan

Published in print:
2004
Published Online:
September 2007
ISBN:
9780199269044
eISBN:
9780191717123
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199269044.003.0008
Subject:
Business and Management, International Business

This chapter discusses the impact of American industrial practices on the Italian steel industry in the post-war period. The chapter is organized into three sections. Firstly the chapter provides ... More


Inside the Enterprise

J. E. M. Thirkell, K. Petkov, and S. A. Vickerstaff

in The Transformation of Labour Relations: Restructuring and Privatization in Eastern Europe and Russia

Published in print:
1998
Published Online:
October 2011
ISBN:
9780198289791
eISBN:
9780191684760
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780198289791.003.0007
Subject:
Business and Management, HRM / IR, International Business

This chapter focuses on the enterprise as the unit of analysis, the processes of change within it, and, especially, the interaction between what happens in the external environment and developments ... More


Inside the City

Allen J. Scott

in Social Economy of the Metropolis: Cognitive-Cultural Capitalism and the Global Resurgence of Cities

Published in print:
2008
Published Online:
October 2011
ISBN:
9780199549306
eISBN:
9780191701511
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199549306.003.0002
Subject:
Business and Management, International Business, Political Economy

This chapter focuses on the internal constitution of cities, specifically on their urban policy and cultural capitalism. It starts by defining what should be taken into consideration in this kind of ... More


Developing for Ongoing Effectiveness

George S. Yip and Audrey J. M. Bink

in Managing Global Customers: An Integrated Approach

Published in print:
2007
Published Online:
October 2011
ISBN:
9780199229833
eISBN:
9780191696374
Item type:
chapter
Publisher:
Oxford University Press
DOI:
10.1093/acprof:oso/9780199229833.003.0010
Subject:
Business and Management, Strategy, International Business

Once the global customer management (GCM) programme has been implemented, the work is not over. Managers of the GCM programme have to realize that it is an ongoing process, not a project. In order to ... More


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